Measurable insights in real-time

Analytics Features

Time to learn more about your audience than ever before.

Intuitive performance tracking

Measurable interactions

Measurable interactions

Get more from your content. Every video interaction generates measurable data. Gain actionable insights to optimize future content, hone your strategies and inform how, and where, to distribute content.

Understand the real ROI from your videos

Understand the real ROI from your videos

Deeper insights lead to a better understanding of how well your content is performing. Measure how much value you’re really getting from investing in your video content.

Tweak your content in real-time

Tweak your content in real-time

Real-time analytics mean you can test out changes to your interactive videos and see instant results. Pressing publish doesn’t have to mean your video is finalized.

Deeper audience insights lead to better ROI

Learn more about how interactive video can help you achieve business objectives.

Know more about your audience

Vudoo’s analytics dashboard tracks your audience’s behavior so you can learn more about their interests. Knowledge that can fuel future campaigns!

Shorten the conversion cycle

Convert video views into your desired outcome, whether that’s capturing leads, driving traffic or making sales.

Analyze user engagement

Track how long a user watches your video, and when they hit close! This allows you to optimize content, hold user attention for longer and boost your retention rates.

Meet objectives with ease

Interactive video makes your content work harder when you most need to hit business objectives so you can gain more value and justify your future video budget.

Don't just take our word for it:

Oliver Vickers-Price

"The interactive capability at Vudoo is actually the ability to transform the relationship with our on-network video audience, to turn the passive viewer into an active one: a way to earn that most valuable of metrics, attention. On our network it has been proven to be the biggest factor in improving outcomes for our clients, so consistent it is the foundation of our commercial narrative. Vudoo has paired their unrivalled capability with measurement that proves engagement and attention beyond any doubt."

Oliver Vickers-Price

General Manager Product & Partnerships, News Corp Australia

Gareth Lloyd

"At SAP we are always trying to find innovate ways in creating content to support our marketing campaigns, and since using Vudoo this has allowed us to leverage our existing content in new ways that were not previously possible. From account based marketing efforts to helping launch new campaigns in market, seeing the analytics that the Vudoo platform provides allows us to make informed decisions for future campaigns."

Gareth Lloyd

Social Media Manager, SAP APJ - ANZ MKT (AU)

Andrea Hill

"We're always looking for engaging ways to showcase our collections and outfitting options. Innovation is at the forefront of our brand and Vudoo makes it easy to stay ahead of the pack."

Andrea Hill

Digital Marketing Manager, Politix

Michael Bell

"Creating this campaign designed to upskill our global retailers really demonstrated the power of interactive video. Vudoo were able to use my vision for the project and work with our team to create something that showcases the importance of our brand in a way that’s more engaging and interactive than traditional learning methods."

Michael Bell

CEO, Manukora

Anastasia Symons

"With your typical videos, you see a massive drop off rate within the first 15 seconds, and we did not see this at all with the video we produced on the Vudoo platform. People were trialling out different responses. They didn’t just take one linear journey, they really went through those branching options that we created."

Anastasia Symons

Brand & Communications Manager, R U OK?